Rock Werchter is an internationally acclaimed music festival.
Digital attitude
As a rock festival should be, Rock Werchter is well-known for its eclectic style. The objective was to align an existing print identity with a new online visibility and interact with frequent repeat visitors.
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Digital style tile
By creating a digital style tile and experimenting with CSS/JS animations we agreed on colour, font and graphical elements.
Flexible grid system
Because new content is thrown at the website on a daily basis we used a flexible, cascading grid system to help us keep a consistent layout. This also makes it adaptive and mobile-friendly.
Interactive design
By adding visually attractive 3D effects, gradient shifts and smooth page transitions users have a slick user experience that matches the style of the brand.